Author: Anubha Arora

What is SWOT? SWOT analysis is a marketing technique for businesses to identify the STRENGTHS, WEAKNESSES, OPPORTUNITIES, and THREATS of your business. It is a process of creating a strong business strategy in order to generate maximum growth for your business. Why SWOT Analysis is important? This process forces you to look at your business […]

how to gain instagram followers

In this digital era, any marketing strategy is incomplete without market research. The rise of social media has meant campaigns that take into consideration and understand consumer habits. They are more likely to be effective for market research. A media agency based in Cape Town, Limelight Consulting. It has stated in its recent release “Social […]