Digital Marketing Social Media Marketing Web Development

Website and COVID’19

Hi, I am sorry but no, I have nothing else to discuss apart from COVID’19 because the pandemic has been successful in destroying my life very efficiently.

The world is trying out new and different things to keep up with the loss they are facing right now and one of them is getting a website.

A website is the best thing you can do to your business and you know, I’ve said it before. You cannot go to a cafe, or a theater to hold a meeting or even if you could, would you?

Let’s look at some ways on how can we achieve at least 50% of our engagement rate by being online. Here are some ways on how you can get some leads:

1. Get a website!

You need to get a website first because 90% of the people look for online business. You always look for a website when you try or hear about a new something.

Right now, the global pandemic has made one thing known to us and i.e. no matter what but you should always have a website. A website is going to let you do business right from home.

2. Upgrade your website

If you have a website, do the honors and upgrade it. You need to update your technology, make changes in your marketing styles and you need to let people know that you exist.

3. Post videos and presentations

Now, you need to put up more videos about what you business does and how a website will help and small presentations about your services and products helping people get through things.

4. PPC and Internet AD campaigns

Leading economists expect that the coronavirus pandemic will trigger a short-term economic downturn. At the very least, buying patterns are going to change. With that in mind, this is a good time to review your online advertising expenses.

Keep a close eye on your analytics over the next few weeks and pause any campaigns that aren’t showing positive returns for the time being.

5. Enhance employee intranet features

If you have an employee’s-only section of your website, now is the time to make use of it. Integrate features like slack chats, file-sharing apps, and remote scheduling tools.

It’s crucial that you and your team stay in touch and on top of the details, particularly when employees and family members may become ill or unable to come to the office because of other disruptions.

6. Use email or messages to be in touch

This is the time when your customers, employees, and vendors need to hear from you more often. Use your email newsletter to inform them about any developments, policy changes, or shifts in the business.

You can even let them know that you are working as normal. Either way, keep in touch so they can know what to expect from your company as the situation changes.

Check out my other blogs on