A visitor will first look at your graphics and if they find it attractive they will look further. Graphics in posts, websites, your any media that you use to socialize about your business, Graphics play an important role.
The color psychology would be we use color palette to design your posts, websites, logo. The color palette will show all the shades of a color.
A visitor takes only 50 seconds to decide whether they should stay at your website or not, do you know how they decide that? By looking at your graphics. If they find your website graphically good they will definitely look around and visit your website.
Graphics are not only colors or shapes but it is also using the right scale to design your images and to know what font, shape, colors are the ones that catch the visitors the eyes the most.
The way your business looks is very important to the customer. If your website is not something that the customer expects to see then they won’t stay longer than a minute.
There is so much in graphic designing that you might have no idea about.
How to design a logo, what should be the ratio? Or what colors should be used? This is something a graphic designer will do right.
Graphic designing is much more important and difficult than it seems. You should hire a professional if you want your work right.
Your logo, your brand name is not only a name it is so much more than that. It should be able to convey a message on what your company does.
The more hard work you put in to make your work look attractive and good, the more it shows how professional you are and how professional you will be with their work.
And a good graphic designer can make your content visibility to the customer right.
The total revenue generated by the US graphic design industry in 2019 is $15 billion.
In 2019 alone, the graphic design industry is expected to grow at a rate of 2.7% to reach $14.8 billion.
The annual growth of the graphic design industry in the US between 2014 and 2019 was 3.5%.
Companies that encourage creativity achieve 1.5 times greater market share.
The freelance graphic designers account for approximately 90% of the total industry participation.
Owing to the growing graphic design market size, there were 266,300 graphic designers in the United States in 2016.
The graphic design industry growth rate between 2016 and 2026 will reach 4% and will have more 11,000 more jobs.
Even more, 71% of businesses created 10 times the amount of creative content in 2015 than a few years back.
67% of businesses think that the importance of graphic design to business will grow exponentially in the next five years.
The specialized design service (20.66%) has the highest level of employment in the graphic design industry.
The number of businesses in the US graphic and design industry by June 2019 was 16,823.
Also, between 2004 and 2014 design-driven businesses consistently outwitted the S&P by a whopping 219%.
Find out if logo design is required or if client can supply a logo image.
If needed, design first 3 logo draft variants based on questionnaire
Feedback on first draft
Design 2nd round of drafts based on feedback
Ask for client feedback on drafts
Design 3rd & subsequent draft logos as necessary
Ask for client sign off on logo
Ask client to download and backup logo image files for future use
Graphics are as important as any other thing. If you do not make an attractive website or use the right colors to design you logo you might be out of the business before you get in. If you do not know much about the designs and graphics, you can always take advice from professionals or hire one to get your work done.
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